/Betterbank Animated Video
Betterbank is a startup fintech company based in Brooklyn, New York with a mission to fight medical debt. It is a fully online bank account that gives you a safety net insurance if you can't work due to a medical emergency.
My first project with them was an explainer video that shows the mission, vision, and how-to of Betterbank. I helped develop the script and the overall direction of the video. It has helped them sign up more than 40,000 people on their waitlist. I continued to work with them and helped establish the first drafts of their branding, developed a brand kit, helped with website design and copy, and social media strategy. I’ve also worked with them on and off as a remote consultant and creator for their various start-up ventures.